Leather has long been the standard for quality, durability and high perceived value when gifting. As consumer preferences change- vegan leather is now becoming a popular choice. What is it? How durable is it? Will consumers buy this type of product?
Genuine leather products are durable, fashionable and often pricey, as they are associated with luxury. The lower price point and similar look & feel of "faux leather," popularly known as vegan leather, is gaining appeal with consumers.
What is vegan leather? Vegan leather is often made from polyurethane, a polymer that can be made to order for any designer's whim. It can also be made from innovative and sustainable materials such as pineapple leaves, cork, apple peels, other fruit waste, and recycled plastic. This is also a very durable material, with an easy care aspect to cleaning.
How can you decorate leatherette products?
Many people are surprised that leatherette products, just like real leather, can be both etched or debossed. Both of these decoration methods are very durable and offer a classic simplicity associated with higher end retail items.
Where are leatherette products trending?
Leatherette name badges- that a business can attached to denim aprons
Leatherette patches on head wear, like beanies
Need more reasons?
How about that these vegan leather products are often USA MADE!!! Looks like this type of product is here to stay.