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Get Into A Comfort Zone

Updated: Dec 14, 2020

Trend service WGSN reported this past April that conversations around “comfort” on social media have been steadily increasing since 2018. This trend accelerated because COVID-19 has kept us at home and has increased our appetite for contentment. The workplace has become more casual, not less purposeful, just more comfortable. If you haven't embraced the change- perhaps it's time to get out of your comfort zone by getting comfortable with elevated activewear. What does elevated active mean?

  • Knit jackets of all styles (professional, purposeful)

  • Button-down shirts in different fabrics & styles

  • Tees with something special (soft hand & stretch for comfort).

  • Performance tees with "drape"(moisture-wicking, antimicrobial fabric, that creates long lines on the body)

  • Easy layering pieces

  • Sweatshirt hoodies & crew necks (score points if they are in oatmeal heather, vintage white, or ecru colors for a premium business vibe).

And if you’re going outside:

  • Outerwear with style

  • A great hat (bucket, baseball, beanie – your style, your choice).

Our clothing needs to be career wear enhanced with practical performance qualities. The demand for more features in each garment is being met by a real desire to be more mindful of how much we consume. The mantra for many consumers is “Buy Better and Buy Less.”

These days we may drive less, eat out less, and balance our work and non-work screen time more, but giving up our comfort is a non-starter. Take a look at some of our favorite styles-

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