Yesterday we posted about the trademark phrase, The Peak of Good Living, teasing an international twist. Promotional Partners is in the heart of the historic downtown, which is rich with history & stories, but also captures the essence of the town's trademark phrase, The Peak of Good Living! Our last blog post shared the collaborative process behind the popular Peak Promo Product Store, but there's more to the story.
Integrated marketing is about unifying the consumer experience with a seamless experience that creates consumer interaction with a brand, through a blend of marketing channels. Our team is excited to announce that our teamwork internally & with the Town of Apex, to reward brand enthusiasts has landed Promotional Partners among the finalist of the prestigious PPAI Pyramid Awards. PPAI, Promotional Products Association International, first introduced these awards in 1958!
The PPAI Pyramid Awards shine a spotlight on the collaborative business model unique to our industry. Successful marketing campaigns are created by blending the talents & expertise of suppliers & distributors partnership to design innovative marketing campaigns for all types of industries. The winners of this national contest will be featured among the 1,900 existing campaigns in PPAI's IDEA Source, to provide creative inspiration to others developing integrated marketing campaigns. In our industry, the Pyramid Awards are like the Oscar's & Emmy's; capturing top suppliers & distributors putting their innovative minds to work across five different key categories: Supplier Star, Client Programs, Marketing, Supplier Decorating, and Technology.
PPAI’s Pyramid Awards celebrate the pinnacle of achievement by the Association’s member companies and recognize excellence in creativity, service, quality, and craftsmanship, as well as the collaborative partnership between suppliers and distributors. On December 17, in industry publication PPB Newslink and through in-depth in future articles in PPB magazine, the wait will be over. Our team will find out if we've won Gold or Silver this year as a 2021 Pyramid Award finalist. Regardless of the outcome, we are thrilled to be among the finalist and to be recognized for the creative & collaborative approach we apply daily to our client's marketing needs. Will you join us in the celebration by following our social media to be part of the fun when the finalist are announced?