Education is one of the bedrock values of our company - the more we learn, the better partner we are for your brand. Our company is comprised of a certified team - each of our team members is at a different point in the education journey, as their industry experience grows and coursework is mastered. It's time to turn the tassel again, but with a twist! This time instead of earning another level within the PPAI certification program, we've added to our certification levels with another industry partner, ASI (est.1950). Yep, we are members of two industry organizations, putting those resources to work as your partner.
Olivia has been certified since 2012, Miranda since 2020 and both of them have once again elevated their knowledge base with another certification level.
ASI Awards MASI & BASI Certificates Earned
Olivia, MASI
Miranda, BASI
What's the certification all about you ask?
It's the Ad Specialty Professional's most prestigious education award for ASI partners!
The Advertising Specialty Institute has awarded Olivia with a Master of Advertising Specialty Information (MASI) certification – the industry equivalent of a master’s degree and Miranda the Bachelor of Advertising Specialty Information (BASI) certification – the industry equivalent of a bachelor’s degree.
MASI holders are recognized as the true industry experts who have cultivated profitable and collaborative relationships with distributors, suppliers and decorators. This designation is a testament to their contributions to the advertising specialty industry.
To date, more than 2,500 graduates of the Advertising Specialty Institute Certification Program have received their certifications.
BASI holders are recognized as industry experts who have the knowledge they need to thoroughly understand and navigate the promotional products marketplace profitably and develop solid relationships with their colleagues that will help them prosper in the industry.
“We are so proud of the graduates of the Advertising Specialty Institute Certification Program,” said ASI President and CEO Timothy M. Andrews. “We launched this program to provide members with the skills they need to out-think, out-perform and out-service the competition. We couldn’t be happier so many members are seizing the opportunity to set themselves apart through quality education.”
To date, over 30,000 industry professionals have registered for free classes offered by ASI. Each year, the company invests $1.3 million to educate its members.
The Advertising Specialty Institute Certification Program is the industry’s only free certification program, created on a user-friendly digital platform.
About ASI The Advertising Specialty Institute is the largest education, media and marketing organization serving the advertising specialty industry, with a membership of over 26,000 distributor firms (sellers) and supplier firms (manufacturers) of advertising specialties.
About PPAI
While a majority of the Association's 14,000+ member firms (based on 2020 figures) are located in the United States, membership includes firms in Canada and throughout the world. Most member companies are suppliers and distributors of promotional products and services, including specialty advertising, business gifts, premiums, incentives, awards, prizes and commemorative's.
PPAI® membership break down: Distributor members: 89% Supplier members: 9% International members: 1% Other: 1%
Vision: Promotional Products are universally valued and essential to every brand.
Mission: Be the voice and force to advance the Promotional Marketplace for the benefit of our community.
PPAI Professional Development Certifications are the most visible and respected in the industry. Truly the “mark of a professional,” earning and maintaining these designations signifies an individual has reached and continues to meet a higher standard of professionalism, knowledge and experience within the industry.