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- Avoid Smoke, Clear Messaging Matters!
Patches and challenge coins are a popular way to share the story behind a brand. March 14th is Tell Your Story Day. Telling a story that resonates with recipients relies on a deep understanding of the message. Time to collaborate in our showroom & design studio always yields the right direction to go with a cohesive set of products and designs that share your message in a way that changes consumer behavior. Many products, like patches, are perfect for identification. However, take a closer look there is a story woven into the design. Patches convey a journeys, signify an achievement or merit. Similarly coins, capture moments, events and champion a message much deeper than simply an atheistically pleasing design. Here's a coin case study with a public school celebrating 50 years of history and legacy. This coin case study captures the growth of a town and also celebrates a legacy. Locally, the Apex Fire Department has a safety story to tell. Educating and empowering residents at events to create a plan to keep safe, and absorb education offered to provide safety around their home is a priority to the department. Recently we sat down with the AFD to craft a plan around their education and outreach efforts. After discussion goals, we designed the graphics for each of the products to reinforce & highlight the messaging at upcoming 2026 community events. Shown below are retractor graphics for quick education at events. Stickers & sticker sheets with colorful images around the messages learned at local pop up events with families and teaching residents how to make an exit plan are all part of efforts by the Apex FD; including recruitment efforts at public events. Visionary assurance, united purpose guides our team. Many of these products, but not all, are USA Made. Low cost- high impact items for marketing & branding your message, yield results. Our graphic design skills and product knowledge help craft cohesive stories! Contact us when you're ready to craft a strategic plan. Cohesive stories happen through communication and creativity! Two of our favorite ways to apply our talents. Ask us to share the entire story!!!
- What's The Secret To Generating A Brand Buzz?
Creating a buzz worthy brand story is one our favorite tasks! Brand Identity is how others experience your brand. Principal Miller knows her vision. Together we partnered to generate a buzz for the Hilltop Needmore Road Elementary School hive! Investing in a showroom space provides a multi-sensory experience for our partners. Nothing beats one-on-one collaboration with our certified team of experts to see & feel products. Hands-on experience with our team builds trust and makes crafting campaigns seamless. In the showroom & design studio we’re able to focus on the details of the project and work out critical elements that would get lost in emails back and forth. Besides saving you time, our space is designed to inspire creativity and invite conversation that becomes strategy. Collaboration is not transactional it’s intentional and purposeful. The showroom space saved valuable time for Principal Miller, making it simple to select items for her staff & student stores and determine the right direction for her school launch. It was important to Principal Miller to have the flexibility to use products in different settings, have fun and get a buzz going for her brand! The secret behind this collaboration is The Partner Experience, generating a buzz" 🐝, for families ready to become part of the hive!
- Are Paper Napkins Sophisticated?
Welcome to a new era of entertaining. According to Toasting with Tara, simplicity meets luxury and sustainability at the heart of every gathering through their eco-friendly table linens. What makes this brand unique? Napkins are constructed with 100% eco- conscious biodegradable disposable cotton that can be washed and dried up to 3 times! Napkins come on a roll and you may purchase a roll holders. This is a new twist on corporate events, and celebrations. This partner is part of our woman-owned collection of brand, supporting diversity partnerships like us! As a woman-owned partnership brand, sustainable construction and a game changer for events with a reusable and disposable product, this brand story is also a "quirky enough to work" branding & marketing strategy. Combine these upscale napkins with this brand of upscale serving pieces. Is anyone besides me wondering what these napkins look like after washing? #PromotionalPartnersApexNC
- Let's Go Downtown Together!
Recently the Town of Apex celebrated ten years of the Think Apex Awards, with many of our downtown businesses being either a recipient or honoree for their focus on supporting what makes Apex special. The Downtown Apex Streetscape is taking longer than projected, and our retail, food and beverage businesses could use your support right now. Apex is open for business, but the construction is keeping foot traffic light. The town has a program coming up from June 19 to September 7th, discover what makes Apex special and grab a cold summer drink at one of the many businesses participating in The Local Spot Passport Program. Stroll with that beverage and discover additional businesses on Salem Street. Where is the social district? Check out that information here. What's in Downtown Apex? The town's website has a new local tourism and events website to help you navigate all the ways to enjoy the peak. Not sure what businesses are located downtown? Check out the town's new downtown business directory! Our downtown business partners can't wait to see you on Salem! See you on Salem.
- What's GOT Consumer Attention?
Consumers are looking for solutions. Let's TALK TRASH for a moment. Converting trash to treasure is becoming a preference by consumers, a solution to waste and keeping our environment clean. What has consumer attention? Solutions. When trash can be converted to a treasured marketing medium- that's a solution worth talking about and I've got it! GOT BAG is a go to answer for traveling around the WILD of Downtown Apex or anywhere else you'd like to explore this summer. My roomy bag is the right solution for many reasons- B Corp, recycled, roomy and keeping our coastlines, rivers and oceans clean. Just like you support us a local, woman-owned business for your brand identity - we've always got an eye on trends and brands that matter. What are some of the styles in this collection? Set up a time to talk about your goals! Let's help you gain attention for all the right reasons. Brands matter. Partners Matter. Graphic Designs that convey a message matter! That's our Visionary Assurance, United Purpose at work. #PromotionalPartnersApexNC
- Wrap Up Consumer Experience.
The secret behind creating an experience is THE DETAILS. A box, nicely wrapped, with custom paper that features your logo, your message, your destination, your reason for gifting creates a lasting impression. Take time to acknowledge and visually delight. Capture the why and story behind the milestone moment, how you're the best place to work, celebrate a shared experience or simply to acknowledge all the donors that made a difference. Right now, till the end of July we're offering 50% off 5 or more rolls of custom designs wrapping paper! This low-cost, quirky enough to work marketing & branding idea also represents diversity partnerships and USA Made products. Through graphic design, we will add some unexpected suspense for the contents of your box. Besides elevating your gifting game with custom paper, ask us about custom tissue and consider asking us about how a full color bag or your own signature bag crafted to your exact specification add more value to your gifting programs. Plus custom ribbon and tags! National Paper Bag Day is July 12th. Our showroom and design studio are packed with options to compare. A few bags from our partner's collection! We know how to elevate your brand experience. Put our visionary assurance, united purpose to work for your brand. #PromotionalPartnersApexNC
- What's To Hot To Handle?
My steering wheel!! Extreme heat and bright sun have made the black leather interior of my car and my steering wheel an enemy. At the end of each day, I can barely grab the surface. I could continue to suffer or put in a sun shade. Buying a sunshade is not really how I want to spend money- so, if a savvy marketer gave me an option. I would use it. If you car stays parked in a lot all day- that's PRIME real estate. It's a huge full color surface to market or advertising any industry, non-profit or even a political candidate. Like the billboard space of a tee, we'll help you craft a visually compelling message. We can even add a QR code to an event landing page, a discount coupon on your website or showcase a home for sale. Besides your around town vehicles, we offer covers for campers. Market destinations for travel, storing your home away from home or services related to maintenance of your motor home. We also offer steering wheel covers. Remind pet owners about the danger of heat exhaustion in the car if you leave your pet inside while running errands. Help a distracted parent remember to check the backseat before leaving the car. Skip the winter blues by keeping ice and snow off the surface. Remember, not everyone has a garage! Explore our collection here or stop by the showroom to compare options and of course discuss marketing strategy. Useful products are kept and used which leaves a lasting impression with your vertical markets. These strategies are low-cost high impact Printed in the USA A quirky enough to work gift Plus, an example of how our visionary assurance, united purpose combines our marketing savvy, graphic design skills, industry knowledge and ingenuity into creative strategies to grow your brand awareness.
- What's Important About Sprouting New Ideas?
There is a huge difference in being creative and being proficient. A creative person seeing pathways and abundantly sprouts new ideas. For some, intentionally planning seed that must be nurtured and tended with water, light and care is the solution to effecting change. That's okay, it's our why to provide you ideas that sprout into lasting relationships. July 20th is National Lollipop Day. For the traditionalist, we have plenty of options for lollipops! Explore this post to discover the correlation and back story of a horse named Lolly Pop with a candy treat. Today, let's stretch the definition of a pop to include seed paper pops. Quirky enough to work ideas make room for your brand to show some personality and allow your recipient to see you in a "different light." Are you growing things together? Perhaps with business relationships or effecting change through service, mentorship or giving back? Perhaps SAGE advise should become letting your recipient know your relationship was MINT to be. Modern Sprout is a brand to know. When you're ready to explore our Modern Sprout collection- take a gander here. Let's talk about ways to increase your visibility and relationship status through the power of nature. We GROW together. That's visionary assurance, united purpose.
- I Spy 7 Summer Essentials
Are coastal vibes calling your name? Then head to the coast, but make sure your brand's along for the ride. Brand awareness grows through engagement. If we see a a handy, stylish product that's new to us, we're going to ask questions. Are you familiar with these 7 brands and summer essentials? booe - outdoor adventure just got easier with these waterproof options! Frost Buddy- any size works, from national chain take out cups to your favorite summer brew! Keep your take out cups and cans cold. Read more here. Quicksilver drinkware and bags are leakproof & water proof. with fantastic designs. Pirani- stackable & insulated for less bulk in the beach bag! Pelican - coolers are truly next-generation innovations, created to last a lifetime. After you catch fish, use the enduring appeal of Lodge cast iron Nightstick is perfect for roaming the beach or setting up that campfire! Interested in crafting a custom kit? You bet! BRANDS MATTER!
- The World's Not Flat
We know the world is not flat. However, when I am sitting on a beach and the water is calm, it's easy to understand how century's ago people thought the world dropped off the edge. It looks flat and there is nothing beyond in the horizon. Lucky for us, purposeful partners, from our ProudPath collection offer additional value. Their efforts to produce products in a different way keeps our oceans healthier, after all- the water is connected. While you're enjoying time at NC beaches this summer, consider these facts: GOT BAG is a Certified B Corp- meeting the highest standards of social and environmental performance, representing a business model that is a force for good. GOT BAG products help remove Ocean Impact Plastic from the environment before these plastics reach the ocean. Through clean-up in programs in Indonesia and partnerships with local collecting communities, GOT BAG has already collected more than 920 tons of plastic from coastal areas, rivers and mangrove forests. Recovered PET materials are recycled into durable products, while additional recycling solutions are developed for non-recyclable waste. These efforts drive long-term change for people and the planet. Explore the collection here. Enjoy your summer, we've got the brands that matter. Brands with vision and purpose! #PromotionalPartnersApexNC
- A Horse Named Lolly Pop & Watermelon Make Summer Sweet
If the lyrics Lollipop, Lollipop, oh loli, lolil, loi easily stick in your head, blame a horse named Lolly Pop. June is National Candy Month and according to CandyUSA.com 99% of households buy chocolate or candy at least once a week and most people in the US enjoy chocolate or candy 2 or 3 times a week, consuming 22 pounds of candy a year. Apparently more than one type of lollipop is stuck in our head! As early as Ancient Egypt and the Middle Ages, boiled honey dipped fruits were placed on sticks to keep the recipients hands clean. Similarly soft boiled sugar was placed on sticks in 17th Century England as a treat. However, it was George Smith who first created the modern hard stick candy in 1908, which later began being mass produced in 1912, then trademarked and named Lolly Pop for a famous race horse in 1931. What flavors are preferred during summer months? Watermelon, cherry and strawberry are top summer flavors a long with chocolate, gummies and salt water taffy. 94% of American take candy or chocolate camping, 93% on a road trip and 89% take candy to the beach. We make food distributions easy, including pops that won't melt in summer heat. Did you know we offer assorted candy styles, seed paper styles and stickless styles of lollipops? Do you prefer something water melon that's sugar or sugar free? We have candy and lip balms in watermelon flavors. Even relieve stress with watermelon putty! July 15 is Gummy Bears Day and the 20th is Lollipop Day. We encourage you to be sweet. Connect your message of appreciation to employees or loyal consumer with candy. Draw in attendees to your festival booth with candy. Candy is a low-cost, USA Made treat.
- How Can Crocs & Towel Market Your Brand?
It's okay if you don't know how Crocs and a towel can market your brand this summer? We know. Often brands matter. Not just your brand, but retails brand help elevate your identity. Carry more with ease—the Crocs™ Large Tote Bag is the ultimate everyday essential, roomy enough for towels, snacks, drinks, and toys at the beach or park. A wide, tapered top with a dipped curve makes it effortless to wear on your shoulder while keeping everything inside visible and within easy reach. It's thoughtfully designed with a treaded base to keep the bag steady on wet surfaces, sand, or in the car. Since it's a Crocs brand product, there's a custom-branded Jibbitz™ charm; compatible with additional Crocs Jibbitz™ charms for personalized, that can be placed anywhere on the tote for flexiable styling and one-of-a-kind personalization. It's also a PVC free product! Watch here. Explore the features of three sizes for this go to summer tote. Pair up this tote with an amazing product, like the Slowtide Performance Quick Dry beach blanket. It's perfect for traveling, camping, hiking, beach, pool or gym. Wherever your adventures take you this summer this highly absorbent towel holds 4 times its weight in water and dries 2 times faster than a standard cotton towel. Since it's designed with a double-sided print and is lightweight, sand-free, and compact - this is the ideal companion. Besides, it's one of our Betterway collection of sustainably constructed products, made from 100% post-consumer waste, approximately 23 primarily plastic bottles. There's even a USA theme design- perfect for American 250. What's the secret to using these product to market your brand? You'll need to set up a time to collaborate in our showroom and design studio. We can't give away all our marketing strategies on the blog! Set up a time to put our visionary assurance, united purpose to work for your brand. #PromotionalPartnersApexNC












