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Olivia's always got a longer list of ideas than time to implement. Turns out that long of ideas is an essential part of her recipe for creating content on the fly. For example, our blog usually has an average of 15 drafts waiting to finalize when inspiration hits or the topic is relevant to client education. Just like a well stocked pantry of ingredients that can quickly become any recipe- all those drafts are future posts . Included in those drafts is today's re shared post. It caught our attention a while back for ways to save time and find inspiration. Learning never stops for the curious mind- which results in making our company adaptable to change and action oriented to tasks. Here is the Time-Saving Tips To Create Content Blog post: If you work on your company’s sales or marketing team, you may create content like blog posts, videos, or social media posts, then you’re probably familiar with the challenges that come with content creation - from finding the time to create the content and then having to keep up with regular posts. Maggie Georgieva, a product manager at HubSpot, understands that you may not always feel motivated (or have the time) to create. However, learning how to manage your time when it comes to content creation can improve your productivity and overall success. We highlight some of her top common sense tips in this post. Start with a template. There’s no need to start from scratch every time. Using a template lets you follow an outline and organize your thoughts. Many sites offer free blog post templates to help you get started and write faster. Build a routine. If you want to get better at creating content for your business, develop a routine. Make time for it in your calendar. Perhaps block off 1-2 hours each day for crafting your blog posts and videos. When you stick to your schedule, you’ll likely find you had more time to create than you initially thought. Maintain a running list of ideas. It can be challenging to come up with compelling topics. That’s why Georgieva recommends keeping a list of ideas handy. Try creating a shared Google Doc with your team and encourage everyone to contribute ideas based on a specific topic. This way you’re not scrambling for worthy topics at the last minute. Research and then write. Know the main points you want to include in your piece before you sit down to create your content. Organize the data and stats into a quick outline and include any keyword research in the process. Georgieva says this is helpful because when you get ready to create the content, you only need to create - not find - relevant data. Resist editing while writing. You may want to edit as you go, but Georgieva says this breaks your writing flow. Instead, let yourself write without stopping to correct typos or rephrase sentences. Once you write your initial post, you can always make changes. Update existing content. Another time-saving tip is to refresh the content you have already created. This is good for SEO and your audience, and it can also give you fresh content when you’re pressed for time. Georgieva suggests reviewing your current content and looking for pieces that could use a deeper dive or a new angle. Hire someone to create content for you. Sometimes your workload is just too heavy and your efforts can be better used elsewhere, Georgieva says. If you have the resources and budget to do it, hiring outside help can be a great option. Busy marketers, sales professionals, and business owners sometimes struggle with content creation. By following the tips above, you can overcome some of the most common challenges and stay on track with your content-creation goals. We'd like to add that creating a stock of ideas for content also makes it simple to pull together the content you need quickly! Since it's National Bake With Family Month, we are suggesting that families are a special blend of people; work families included. We hope you enjoyed this calorie free recipe for creating content. * Credit due to PPAI Media- Compiled by Audrey Sellars Her Source: Maggie Georgieva, product manager at HubSpot.

For many, our emotional connection starts with touch. Sensory cues like touch hold strong memories and pleasant memories evoke positive feelings. In a month associated with love, why not consider ideas that fit well in the palm of your hand? Drinkware remains a popular choice for branding because of it's usefulness. In fact, 2022 studies shows that it was one of the most popular items to receive in the Southeast. Brand engagement relies on being used & seen. All month we have been featuring products that are innovative & useful. Let's take a look at some drinkware brands that you should get to know. Are you familiar with these brand names? Palmpress produces hand-brew single servings (8oz) of delicious hot or cold brew coffee. Created by a team of coffee lovers who believe coffee products should be less wasteful, more beautiful, and made with better-for-you materials. Brewing does not produce waste (no pods or paper filters) and your coffee never contacts plastic. Approved by champion baristas. The PUL SmartCap is the ultimate upgrade to tradition hydration methods. Powdered by cutting-edge technology and science, the PUL SmartCap provides users with data-driven insights into their health and the tools to achieve and maintain proper hydration. Pul SmartCaps user SensorFlow Technology, a proprietary technology built in to accurately measure real-time hydration. Smart Reminders are also part of their innovative algorithim working with color-coded LED light system to train healthy habits. Perfect for those health goals & wellness programs. TAKEYA's mission is to inspire, energize and celebrate fitness enthusiasts everywhere, one refreshing sip at a time with their collection of advanced everyday hydration solutions. Their product lines features insulated stainless steel bottles, tumblers and travelers, The cold brew makers and pitchers are USA MADE! Which option do you FEEL right about trying?

Do you know how many hoodies or totes do you own? If your like Olivia, you've lost count. Ask her how many hoodies she loves, and she'll answer two. Why those two hoodies? Comfort, fit & construction- top quality. Which two brands are these hoodies? American Giant, a homegrown brand that even boasts NC cotton Tentree, a sustainable brand that is planting trees with proceeds from your purchase. Ask us to try out a tote- sure thing. Make it well constructed with a bonus story- you'd have this tote. It's from Moop- a woman-owned company, and will be available in early March. Now more than ever, our partners are asking for gifts that create meaningful connections and make a real impact. What are the four key trends will be at the forefront in 2023? 1.Renewel: People are rediscovering the beauty in simplicity - a natural complement to the shift toward sustainable, long-lasting products. 2. Futureverse: Influenced by the ever-evolving world of technology, these sleek, high-performance products keep us connected wherever we go. 3. Care Culture: An increased focus on mental and physical health, products that support wellness will be especially meaningful. 4. Retail Brands create an instant connection, delivering a unique combination of on-trend style, premium performance and quality that people trust. Consumers are looking for gifts that match their lifestyle. Offering value in the functionality of the item for their day, as well as their values for how the item is constructed. More than ever consumers want to know the company behind the brand. The desire to get to know the brand behind the product has driven interest in purpose driven brands- meaning brands that give back to the community a local or global level. Purpose driven brands allow us to suggest options that align with your company values, mission and purpose. Retails brands are also popular for the trust that's already been established in the consumer relationship. Brands names are associated with quality. Our blog is rich with stories about brand name products, over 400 brand tips, to layer in to your gifting & promotional campaigns. When selecting products for trade show incentives or corporate gifting; consider building a profile around the type of recipient that will be using the products selected. What motivates you?

Chill! Cozy fleece, knits & outerwear make popular, comfy and on-trend gifts! Besides comfort, durability, retail inspired features & quality- there other factors to consider for your brand. Besides fit, what's the story behind your brand? How can you incorporate choices for products with partners that share your forward thinking? These partners offer a great impact to your purchase: Feel good about choices such as ProudPath™, with options for a variety of non-profit, charitable partners. Some of the products in this line are made with recycled materials, making them a sustainable gift that partners with 1% For The Planet. Tentree- is made with recycled materials & for every piece purchased, 10 trees are planted. A ProudPath™ partnerv& Certified B Corp, tentree is all-in on environmental and social responsibility. Roots73™ ( a Canadian based brand) donating $2 million to many well-deserving organizations. Like what? The Black Opportunity Fund and Brands For Canada, a nationally registered charity that supplies clothing, personal care & house-ware items to millions of Canadians living in poverty. Beside investing in charitable causes & wearing on-trend styles, your brand will turn head's because of the decoration options! Yep! Visitors to our showroom are always drawn to these products for the style & fit, but when learn about the unique ways they can decorate; it's game over. Not every process works on every fabric- ask us to craft a collection around the decoration method that works for your project & logo. HDX- Dimensional- permanent, dimensional rubber like patch that is adhered to the surface. Comfortable to wear, no backing & pun intended- it elevates your brand! Infusion- Sublimation- also permanent. The color is gassed into the fabric. It keep those soft hand shirts & hoodies super soft to the touch. Lightweight & breathable art on your chest, plus unlimited color per location. Laser Etch- the fabric burned out. The more pile to the fabric, the deeper the recess. Lighter color fabrics have a greater contrast to the finished product. Soft to the hand & no backing makes this process comfortable to wear. It's also a permanent way to capture your logo in a subtle tone on tone appearance. Laser etch is perfect for mixed media, shown here with embroidery over the top. Deboss- similar to laser has no color, is permanent, and feels good to wear- no backing. This process is pressed into the surface leaves raised areas of fabric around the decoration. Also considered a tone on tone way to decorate. Transfer- when you have lots of color- this is a solution that captures every detail. From gradients to large areas of color, your logo will pop with high visual contrast. On jackets or sleeves, it's going to be a way to easily make a team recognizable with large bold graphics. Embroidery- is classic, durable, colorful and adds some texture to the surface. This method of decoration been around since 30,000 BC! Additionally, specific items in this line are perfect for private label or hidden messages. The special areas add creative ways to grow your sponsor & donor dollars by offering the opportunity to add more value. Imagine the impact of on boarding a new team member with a customized welcome message inside the collar or jacket of their new gear. Increase the presentation factor! Ask us about adding products like these to a custom store for your brand enthusiasts for fundraising or for rewarding your team! Looking for kits to send out? Not a problem. We can easily add apparel to your packages that are individually wrapped & shipped to each person, a gift on their desk at work or a pre show introduction or post show follow up after your initial meeting. Pretty COOL ways to decorate & give back, right? We told you- Chill!

February 18th is National Drink Wine Day. Sending samples of private label wines, with custom- hand painted bottles- absolutely. We have experience, with superb wine choices. However popping the cork is only part of the wine experience. From signature serving items for the home with unique decoration to elegant wine accessories that travel anywhere, we have solutions. That's the twist to this cork story. Vinglace is completely unique, as it offers the double wall vacuum insulation of stainless steel on the outside, but with glass on the inside. Wine enthusiasts will enjoy beverages of all types at the proper temperature, without any metallic taste or smell whether it's wine or champagne. Plus these tumblers are perfect for coffee or tea, sparkling wine or water too. Vinglace is a mission driven company and donates a portion of sales of their products to help fund research for the early detection of breast cancer. Looking for a way to build a program or celebrate a milestone date with wine? Consider your own private label bottles, have design a commemorative logo and help you select the right wine accessories, drinkware and packaging for your campaign. Ready to add some elegance to your brand?

We dare ya- take the road less traveled. Of course we are going to be inspired by a non traditional canvas! The artist in us loves seeing products that have an artisan feel, but are practical essentials for your weekend adventures. Here's how the story unfolds- ( you know we love our puns) Founded by three friends in 2015 through their adventures in California and Hawaii & world travels, all while doing what they love; surfing, camping, yoga, and meeting artists. Slowtide created a new medium for art, catering to a love of the beach, nature, travel, and comfort. Taking ordinary items like towels for making cookies, blankets for walks on the beach, sunny days on the links or cozy blankets for anywhere you'd like to go. Blending design and functionality, Slowtide collaborates to create these masterpieces for your branding. Besides beauty, each towel or blanket is crafted with premium and sustainable materials, making them more functional, absorbent, and quick to dry. As a bonus, this brand is purpose driven- seeking change through community outreach, education, and donation. Check out our collection here. Slowtide is also dedicated to leaving a positive impression. Every garment impacts the environment, so they work to minimize, control, and reduce those impacts in the production process. All of the cotton is certifiably sourced through the Cotton LEADS program, assuring the material is responsibly produced. All of the polyester products are made from 100% recycled post-consumer waste, primarily plastic bottles, transforming it into premium polyester fibers. Interested in the impact; we can share more details. Ready to take art on the road with you this weekend?

We bet you've got a stack of sticky notes or sticky flags within reach on your desk. These items have become an office essential. Even with the rise in popularity of re use-able surfaces, sticky notes, well- just stick around. It's also a very versatile product. The surface is literally a blank page, waiting for inspiration. It's an affordable item to give away, mail or use to create attention for a fundraiser, inventoried items or direct mail. Besides, we've been telling you for a while, this type of product is not only visually high impact, but low cost. Our showroom is the perfect location to compare options and design a solution for your next campaign. Take a look at some ways to use sticky products that perhaps you had not considered. Engaging your target market- consumers, seminars & workshops. Fundraising. Organization. Handy. Perfect for dorm rooms, lockers, rental properties or a place you don't want to put a nail. Direct Mailer- call to action. Lint removers Inventory's been checked Getting Noticed Custom notes Roll banners Flag books! A different type of business card solution. Shop our collection here.

Sometimes you just want to soar. A new year is a great time to try new strategies and ways of working. Work smarter, not harder. Put more time in your day, by embracing new technology. This fuel might be the solution. We've been telling you about the benefits of a Rocketbook for a while, but here's a visual to help you see how it works. It's pretty simple. Write.Scan. Re-use. 3 Steps. Time for liftoff! Start scanning your notes or to-do lists. See green, snap, and your notes will be visually enhanced! Your scans will automatically blast off to your cyber destination. Rocketbook products can be reused, so you can stop using your other paper notebooks and save trees. When paired with Pilot FriXion ink, the pages of your Core can be wiped clean with water and a cloth! Use their free app to store your notes. Maybe you'd like a custom book? Sure thing....ask! Ready to launch this product in an upcoming employee campaign? Check out the line we offer here.

There's no doubt that a picture tells a story. We are drawn to imagery and designing tee shirts are one of the many ways we work with community partners. Sometimes the story is a milestone moment, or intended to create unity, promote a cause or have fun with advertising your brand. Each is customized for you. Whatever your reason for having a tee shirt design created- we will lend our talents. There are many ways to decorate a tee, as well as different fabrics to select. Our showroom makes it simple to determine what's the right tee and the right decoration method for your project. Work one-on-one with our designers in the graphic studio, which will cut down design time significantly. Access numerous brands & fabric weights, and try on your selection for fit. One of the most popular ways to decorate remains - silk-screening. What's the process? Basically a frame is made, fabric is stretch across the frame and a film is applied. Then exposure to light to burn away film or cutting away film exposes the screen, which will allow ink to pass through to the fabric. There is a screen for each color, in each location. If you have 3 colors on the front and 3 colors on the back- that's 6 total screens! Even if one color is only the size of a dime in one location- that's a screen. Each color of ink is squeegeed across the screen to press the ink through the holes of the fabric onto the shirt. If you have more than one color or a light color like white, a second pass of ink is required to "pop" on a dark colored shirt. This process is called a flash. A quick pop of heat over the surface of the shirt to "cure" the ink. The ink is then dry enough & hard enough to accept another color or pass of ink. Large shirt orders are usually produced on a machine like the one shown here. The printer stands in one location, pulls the shirt across a wooden board called a platen, then pulls the screen down, pulls the ink across, then swings the around to print another shirt, saving time. Once a shirt has all the layers, & flashes it makes a final trip through larger conveyor belt style dryers before folding & packing an order. Silk-screen is durable and economical, but it's not the only way to decorate a tee. There are a lot of other processes that work well, including transfers, sublimation and DTG. Great tee designs start with great art, a little geometry, an understanding of color and of course a talented design team. Do you have a favorite tee shirt in your closet? What's the story?

When we hear the phrase unleashing power, images of genie's soaring out of a bottle seem fitting. That classic line in Aladdin stating "unlimited power, itty bitty living space"- by Robin Williams is iconic. We can't all have a genie, but we can look for more power in our hands. Brands, like Skullcandy, that seek to off more to consumers- power that travels with you, throughout your adventures, and is constructed with the next generation in mind is solutions oriented and should be a brand to consider. We been sharing stories with you about this brand and the products within the line in our brands matter series. What's the back story of this brand? Shop the options here.

Go ahead, sometimes control is exactly what you need Brand consistency, on-boarding employees, redeeming rewards & incentives, fundraising and special events. Your marketing plan is in place for the year. Events are mapped out and you need the ease of ordering, distribution & managing your choices. Let's control the variables with your own custom web-store. We have been hosting stores for years and outlined why custom web-stores make your life easier in this 2021 post. Whatever the need, we have a platform. We craft a stores around your specific needs, including specialized instructions and of course your logo on products. Each of our platforms has it own advantages. Our new stores go a step further, offering some enhanced features such as: Easy management using a PO system & track employee purchases Fund-raising stores for brand enthusiasts- with profit tracking! Not sure what to select when you have last minute events or need turn key gift solutions? We can add special categories for quick turn products or on demand - yep as few as 1 unit for gifts. Even ask about personalizations. Do you need a store for employees or customers to apply earned rewards & incentives? Stores can be set up with unique individual log in for security with password protection & applying discount codes. Create custom detailed reports around your order Bundle packages 60 customizable categories per store Fundraising or offering a limited window for selections- use our countdown clock feature right on the home page down to the hour, minute and second till the store will close. No more wondering if it's open! Let's discuss the ease & efficiency of keeping your approved products in one location, with no storage necessary and keeping your brand standards secure! Ask us to share platform options and show you how easy we can make managing your brand.

Sometimes you need to reset and refresh. New ideas. New approaches. New connections. The start of a new year always brings round discussion about how internally changes can be implemented that will result in more profits, stronger employee teams, adhering to goals and increasing sales. We have a wide collection of unique promotional products that change color by the heat of your hand, with ice cold liquids, in cold temperatures, in sunlight or when getting wet. Search our collection here. What makes mood product work anyway? The way mood items work is pretty simple. Each product is coated with leuco dyes, which reflect light and create color.These dyes are activated by one of the reasons below- causing the color changing items to transform before your eyes Mood items are fun for the eye and invite conversation and many of our mood products give back to help students! How's that for creative & purpose driven?