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85% of consumers can recall branded products they use regularly. ( check global studies stat and insert hidden paper) Products that are useful or solve challenges always rank high in consumer surveys. In terms of aesthetics, sleek and professional are classic traits that appeal to consumers. Investing in relationships always matters. Rewarding employees with branded products that enhance their daily routine, branding your space when you travel is smart marketing for a smaller business and giving gifts that show you care, are easy ways to repeat the appreciation long past a dinner at a nice restaurant. Take a look at two new products that will work for the road warriors and those remote workers who like to work from the local coffee shop each morning. Key factors for success of any new product in the marketplace comes down to ease, convenience and quality. If you need to plug into work anywhere or have become an individual suddenly finding yourself working from home, you'll appreciate quality audio during a virtual meeting. Let's take a look at two products that would add value in the workplace. The ultra-slim and portable, Harman Kardon Esquire Mini 2 is a powerful speaker that's specially tuned acoustics deliver high-fidelity sound. Features like the conferencing system with noise cancellation, 10 hours of playtime and a built-in powerbank make this an ideal companion for the mobile workforce; take a closer look at this video clip. Flight Flap Pro is a premium phone and tablet holder, designed with the seasoned traveler in mind. Made with durable neoprene, Lycra fabrics & high quality stitching, the Flight Flap Pro bends and folds to handle the toughest situations. It holds your phone perfectly while maintaining the lightweight feel and easy to use form that global travelers love. Customize with a full color design to match your brand! Is your brand in plain sight and accessible to fingertips?

"Birdie" is one of the basic scoring terms used by golfers, and it means a score of 1-under par on any individual golf hole. Par, remember, is the expected number of strokes it should take an expert golfer to complete a hole. When you are seeking to match up donors & dollars to fundraisers, golf is a popular game to play. What types of quirky enough to work products should you consider for players? Sponsors will appreciate seeing their name on various items on the green - a keepsake pin flag in full color is an easy way to increase value for your key sponsors. Create a different logo on each of the 18 holes or highlight multiple organizations at each hole. It's your choice because you may order as few as 1 unit. Besides adding sponsor names to flags, consider personalizing each golf towel with the golfer's name. Imagine the impact of seeing your name on a towel at the registration table. If you are creating towels for a group, you might use a stock shape to add a story visual, perhaps with signatures from the team, your board of directors or special message to golfer's as a way to say thanks.

Turns out mom's advice was right, washing your hands can help keep you safe from Corona and other viruses. Do you know where germs are the most prevalent? Back in January we shared this post about where germs are found and how hand sanitizer can be a benefit to you. It seems on every media outlet another story is featured about how to protect yourself from contracting Coronavirus. Unlike internet pirates, we are not gouging the market, hand sanitizers are still a very economical option for branding. In most cases the labels are full color, allowing your brand to pack a visual punch and as a bonus, most hand sanitizers are Made in the USA! We have a broad assortment of shapes and sizes on our website. If you are considering a germ free promotion, layering your message with a glass cling, like the one featured here, reminding others to wash their hands will increase the reach of your message. A full color cling or sticker is easy to customize with your name and adaptable to any shape or size. For ease of distribution consider creating a wellness kit.

Local festivals are growing in popular, from long established arts & craft festivals, to pop up events at breweries & winery's and adoption events for pet rescues. Whether festival takes place on a green hillside or sidewalks of a historic shopping district, the goal is similar - keep attendees engaged, enjoying both vendors for the day as well as brick and motor businesses around the footprint of the venue. Perhaps the main draw for popularity of these events is the "FREE" aspect of entertainment. Keeping attendees engaged at your booth can be as simple as a game with as few as 1 unit. Games are also a fun way to create internal team building events, carnival events for the PTA Fundraiser, company picnic games, family reunions and corporate fundraisers!

​ Onboarding, the approach to bringing on new hires that goes beyond a simple orientation day, is an increasingly critical part of business success. Making a good impression with employees early on pays big dividends down the road. Experts warn against wasting the opportunity. Your first impression is critical. Looking at the latest trends, it's obvious that a kit of branded products is a cornerstone of any onboarding experience. It's a real, tangible way to say "Welcome to the team" and build a positive relationship from the start. Below, we've curated our ultimate onboarding kit. It's a mix of gifts that shows new employees what you're all about from the very start. 1. The Stylish Layer These always-in-season knit jackets and other lightweight layers are super popular thanks to the athleisure trend. Wear them over a polo or tee in moderate temps, or under a winter jacket when it's cold out. Plus, they're especially practical in a world where chilly, over-air-conditioned offices sometimes have employees trying to keep warm in the middle of summer. View our 2020 styles. 2. The Bottle With A Message Onboarding is the perfect time to demonstrate an organization's commitment to a good cause. A reusable bottle, along with a note about plastic reduction, leaves new hires feeling good about their employer's attitude toward the environment. Name brands like CamelBak are always appreciated. 3. The Modern Laptop Backpack That Won't Break The Budget For employees who travel with laptops, a sleek, modern backpack is a great addition to an onboarding package. The best part? These major impression-generators don't have to break the budget. There are tons of stylish, high-quality options at every price point. 4. The Everyday Useful Items Don't forgot the essentials! Pen sets, mouse pads and badge holders make life a little easier for employees as they adjust to life at a new organization. What are some of the items we provide newbies' to the Promotional Partners team? Do you have a favorite item you've received as a new hire?

When seeking a unique gift, you perhaps want one that captures a memory or creates a call to action, the ability to add color increases value to your message. For example, if you told someone your town was "the best" but instead you included images of hometown events or icons, even added the recipient's name asking them to visit you'd likely score brownie points. Towels and blankets make great, full color- personalized gifts. The fabric can be washed again and again without losing its vivid colors or your message. More reasons to use these plush textile products? Watch this video. Super large imprint area Kept and used for years Safe - no chemicals, Prop 65 compliant Cost per impression averages less than $.10 per impression Mass appeal, one size fits all, any age or gender No Tariffs, USA Made Many options with full color, edge to edge printing; capture a memory. Perfect for travel companies, close gifts for homeowners, reminding homeowners about your weekly market, gifts for renters of your beach house, fundraising for teams, a thank you to charity riders or golfers, hometown pride for retail sales or even to feature a map of economic development locations. The full color options can be personalized with as few as 1 unit and no set up! Imagine your logo on one of these stock images for a call to action that shares your story in full color! Our website features towels and blankets.

Think outside the booth. When it comes to brand exposure, tradeshows offer opportunities above and beyond giveaways at the booth. Here are some additional ways to deliver impressions with promotional products at your next event. En Route - tradeshows happen all over the country, there’s going to be a lot of travel – which means busy airports, crowded flights and long lines at the car rental desk. Good news! These annoyances provide ample opportunities for brand exposure. Outfitting a tradeshow team with branded products like convenient underseat luggage and seriously stylish laptop bags, you can hit the ground running and promote your brand around the world. At The Hotel - When you’re living out of a hotel room for a few days, the conveniences of home seem a million miles away – even something as simple as charging your devices. How about a light up 3-in-1 charging cable so you can stop fumbling with cables in the dark? When your staff heads to dinner after a long day, they can throw on a versatile layering pull over, made from soft and heathered fabrics. On the Show Floor - Is it time for a uniform update? Tradeshow staff will make a statement in a new polo with a modern collar and updated styling. Plus, give them a stylish knit jacket to wear when things get chilly in the exhibit hall.For more subtle exposure, outfit the team with wireless charging power banks. In addition to charging their own devices, they can offer to power up booth visitors' phones. At a Special Client Meeting or Event - During a conference, your team might have special meetings with clients, business partners or recruits. Use a truly personalized gift to cement a key business relationship. For example, we can add variable data printing on custom journals from our NC - USA Made journal partner, JournalBooks. Ask us about adding personalization for the wow factor for each recipient's name or even Eco Solutions. Ready for More Inspiration? New products for 2020 Check out our tradeshow and special events products page.

Here's a product that fits our quirky enough to work series and won't let your brand slip out of site. At about $4.00 each for 160 units, this product is a fun and unique way to really connect with consumers; literally. How does it work? Watch here Where can you insert your brand to stay put? Beach or pool chairs – these would be great in homeowner baskets, shopper loyalty programs or incentives to shop local when vacationers are in town. Boats – Hang towels, clothes & trash bags on rails. Give these to boaters, reminding them of your boat related services. They are perfect for local boat shows as a giveaway. Luggage accessory – Clip to the handle of your rolling bag to hold your briefcase or purse. As a luggage spotter or grip for hotels for frequent flyers. Kitchen or bathroom – Hang dish and bath towels, these would be great for businesses that offer home improvement services. Wheel chairs and walkers – Clips on to carry a lightweight bag, these are great for the senior market. Besides being Made in the USA, the brand message is that your services stick around, you get a grip on what matters or you solve challenges with innovative ideas.

It's National Love Your Pets Day! Pets are not just pets anymore, they are a part of our family. According to the 2019/2020 National Pet Owners Survey, about 85 million families own at least one pet, or 67% of American households. Of that 67%, 35% are made up of Millennials alone. The pet parent market is huge and they are willing to spend a large amount on their fur babies - let's look at some statistics courtesy of a new survey from TD Ameritrade. 67% of millennials refer to their pets as "fur babies." 68% would take leave from work to care for their new pet if offered by employers. Millennial dog owners spend $1,285/year on their pet. That's $67 billion annually as a group. Cat owners spend $915/year and $33.5 billion/year as a group. What can you do to appeal to pet crazed individuals? Custom Accessories From custom leashes to collars to bandanas, take your brand on the go! People gravitate towards animals, why not capitalize on their ability to capture attention by styling them with your brand. Home Items Give your employees or customers a reason to thank you on the daily! From keeping their clothes and home hair free with a lint roller, to keeping their floors free from water with a food mat to a treat jar decorated with your logo, they'll know you care about them and their pets. Travel Accessories Take your brand on the go! If given a unique or quality item, it is sure to grab attention of other pet owners. Consider a pet waste bag dispenser made from wheat straw, a collapsible bowl that can be hooked to a backpack, or a dual pet food carrier that hold water on one side and food on the other. Just a glimpse at the other pet related days throughout the year: March 13 - National K9 Veteran Day March 23 - National Puppy Day April 11 - National Pet Day July 15 - Pet Fire Safety Day August 26 - National Dog Day October 26 - Global Cat Day Ask us how you can incorporate these national days into your yearly marketing plan!

Special event badges and credentials are perfect for entry or identification for attendees at sports events, music festivals or large corporate conferences. Beyond a lanyard with a name tag for attendees, speakers, sponsors or VIP's; there are many ways we can add value to your ID products. For example, custom shapes generate commemorative keepsakes. Interaction with attendees can be measured and increased using variable data or scratch off redemption's. What are some additional ways we can add value for your next event? Holographic foils to track evidence of tampering Self-expiring visitor badges to prevent re entry Adding SkimSafe RFID readers Adding scan-able barcodes Self locking wristbands to prevent sharing access at events Invisible UV inks Season ticket holder passes VIP access cards Custom shapes Bar codes and magnetic strips for gift cards Enhanced feature require custom quotes - these are not stock options on our website.

Getting your brand out there takes a lot of effort and strategic planning, knowing where your headed is going to insure that you reach your destination. Here are just a few tips to keep in mind when developing your marketing plan: Identify your target audience. Know who they are what they like and why they would want to interact with your brand. Why are you better than your competitors? What is your differentiator? Create all of your content with your audience in mind. Consumers encounter multiple marketing efforts nonstop, make sure you've got what it takes to break through all that noise. Storytelling is a great way to establish an emotion with your audience and a way to build trust. Invest in brand awareness. Without this key piece, your target audience will fail to know who you are and therefore cannot make the connection of quality and their desire to buy what you offer. Define yourself as more than a brand, what words would you use to describe your brand to a new friend? Choosing how to spend your marketing dollars is no different. Whether you need items to sell in your store or office, decorate your store or office, or to giveaway at an event, the decision made for all of these need to have your audience and end goal in mind. Let us help you make the most out of your marketing efforts and raise your brand awareness!

What makes an event successful? It's fun for the attendee, as well as offering engagement with exhibitors, performers and if located in a business district, the brick & mortar businesses will also see increased sales for the day. What types of items can double your booth traffic? One of our favorite fun & functional items are USA Made shoe laces! 6 ways to tie up a sale Fundraisers - each side can be different, ask a question & provide the answer; why us! School Spirit - highlight what's cool about your school Sport's Team Pride - mascots, team colors Hometown Pride Awareness - "Follow me to"... "Walk for.".... "Pedaling to" Healthcare - Movement is key to good health Word play & call to action - Touch your toes 10 times everyday for better health - We take care of feet - Our business offers twice the fun - We are the companion you've been seeking